SEO & search
Find the right SEO agency.
Choosing an SEO agency can be hard, because the work is technical and results take time. The right agency will be clear about what they will do, how they will report on it and what is realistic for your business.
What an SEO agency does
Search engine optimisation helps your website appear when people search for what you offer. The work usually covers three areas: technical health (speed, structure, indexing), content (pages and articles that answer what people search for) and authority (other reputable sites referencing yours). Local businesses also benefit from work on their Google Business Profile and local listings.
Common ways to work together
- Audit. A one-off review of your site with a prioritised list of fixes.
- Monthly retainer. Ongoing technical work, content and reporting.
- Project-based. Specific pieces of work, such as a site migration or a content program.
Budget considerations
SEO is usually sold as a monthly retainer, and the amount of work in each month varies widely between agencies. Compare what is actually delivered — hours, pages, technical fixes, content — rather than the headline price. Competitive industries and national targeting generally require more work than a local service business.
Questions to ask
- What exactly will you do each month?
- How will you report on progress, and what will you measure?
- How do you build links, and can you show examples?
- What happens to the content you create if we stop working together?
- What minimum term do you require?
Red flags
Be wary of guaranteed rankings, long lock-in contracts, vague monthly reports, cheap link packages, and any agency that won't explain what they're doing on your website.
Agencies
SEO agencies.
No agencies listed here yet.
We're still researching and checking agencies before we publish them. Tell us what you need and we'll do the searching for you.
Common questions.
How long does SEO take to work?
It varies with your website, your competitors and how much work is done. Most agencies talk in months rather than weeks. Be cautious of anyone who promises fast, guaranteed results.
Do I need SEO or Google Ads?
They do different jobs. Ads can bring traffic quickly while you pay for it. SEO builds visibility over time. Many businesses use both. Tell us your goals and budget and we will match accordingly.
Can an agency guarantee first place on Google?
No one controls Google rankings. An honest agency will explain what they can influence and how they will measure progress.
Should I sign a long contract?
Ask about the minimum term and the notice period before you start. Some agencies work month to month; others ask for a fixed initial term.
Not sure which seo agency is right?
Tell unpitch about your goals, budget and preferences. We'll research suitable options and help arrange introductions.
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